
STAINMASTER Flooring Center® Exclusive!
Ambassador Floor Company is excited share this announcement from STAINMASTER Floor Center:
As announced at REACH, INVISTA™ has purchased exclusive HGTV programming sponsorship for the STAINMASTER Flooring Center® showrooms! We are excited to tell you that we have filmed the product integration portion of HGTV’s new one-hour program, “Home Rules”, which is scheduled to air Monday, April 5th 2010. Here are some exciting details:
• “Home Rules” premiers Monday, March 15th 2010 at 9:00pm EST, and we will sponsor through Monday, May 24th 2010 on HGTV
• Each episode will include 2 National TV spots featuring The STAINMASTER Flooring Center®
• Audio and SFC logo sponsorship for all twelve episodes
• STAINMASTER ULTRA LIFE® carpet product integration within the show scheduled to air April 5, 2010
A texture by Shaw: Park Ave II in Putty
• Take advantage of this opportunity and schedule your local media around this exclusive sponsorship
In addition, beginning March 15th, 2010 all STAINMASTER® carpet national commercials feature The STAINMASTER Flooring Center® exclusively for two weeks. In order for you to take the opportunity to merchandise this SFC exclusivity, the following are scheduled to arrive on, or about, March 15th:
• “Home Rules” POP materials merchandise the STAINMASTER ULTRA LIFE® brand integrated in the program
• STAINMASTER® Carpet Great Performance Promotion POP materials
Check out www.stainmaster.com, www.stainmasterlink.com, www.hgtv.com or your local listings for further details.
Many thanks to the STAINMASTER Flooring Center®, Worldwide Wholesale Floor Coverings, for allowing us to film at your beautiful showroom!